The following is a sample media advisory written for an author wanting to invite the media to a book publicity event:

Media Advisory Sample

FOR IMMEDIATE RELEASE

Contact (Prior to the Event):
CONTACT NAME
PHONE
EMAIL

Contact (At the Event):
CONTACT NAME

Book Launch Event: Psychic Author’s New Book to Benefit Scleroderma Research

Members of the media are invited to attend the upcoming book launch event for Why My Mother Didn’t Want Me to be Psychic: The Intelligent Guide to the Sixth Sense, by popular English psychic and Course Director of the Institute of Psychic Development, Heidi Sawyer. The book, published by Life Success Publishing, is being launched in the UK and tells the story of Sawyer’s journey from rejection to acceptance for her psychic abilities, and how everyone has sixth sense abilities. Proceeds from the book will be donated in support of Scleroderma research (an incurable autoimmune disease).

WHAT: Book launch event for Heidi Sawyer’s Why My Mother Didn’t Want Me to
be Psychic: The Intelligent Guide to the Sixth Sense, in aid of Scleroderma research, and a 2007 / 2008 course preview for the Institute of Psychic Development

WHO: Heidi Sawyer, Course Director for the Institute of Psychic Development

WHEN: Tuesday, 4th September 2007, 5:00pm – 8:00pm

WHERE: The Farnham House Hotel
Cedar Room
Alton Road (A31)
Farnham
Surrey
GU10 5ER

DIRECTIONS:
From A3 / M3 direction:
At the Shepherd & Flock roundabout at Farnham, go straight (signposted A31Alton). Continue straight at the traffic lights. At the next roundabout go straight ahead onto the A31 towards Alton (dual carriageway), and stay in the right hand lane. There will be a sign on the right for Farnham House Hotel. Follow the sign across the A31 (turning right). The hotel is set back from the road along its own road / track.

From Alton Direction:
Follow the A31 to Farnham. Just before reaching the Coxbridge roundabout, turn left off the A31 into The Farnham House Hotel. The hotel is set back from the road along its own track.

NOTES: Cameras will be permitted during the event, and members of the media may arrive to set up equipment beginning at 4:30pm. Ample parking is available in the front and rear of the hotel. To access the Cedar Room for equipment setup, please visit the hotel reception area.

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